15 Ways How Program Management Can Help Your Small Business Management

How to Improve Small Business Management by the Use of Program Management?

Program Management is the process of coordinating several related projects with the goal of improving the performance of your business.

In other words, program management oversees the various independent projects you have going on in your small business and marks out a road map to your business’ success. Here are 15 ways how program management can help your small business grow.


1. Effective Management of Projects

Having different projects going at the same time requires a lot of planning and coordination. It’s important that you set realistic goals and work towards achieving them. It is essential for you to know which resources are required and the limit of your budget for each project.

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In addition, know the timeline each project is expected to take and the output expected from each one of them. With all this at hand, you need to settle on a method of tracking your progress to help you stay on course.

2. Track Projects Productivity

Business management can be overwhelming, especially when you have several projects going on at the same time. Program management brings these projects to perspective and measures their productivity.

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In this way, you are in a better position to know which project is lagging behind or not performing at all and the very productive one. As you track the productivity of your projects, you are better placed to understand where more focus is needed.

3. Balance Resource Distribution

In small business management, balancing resources can go a long way in the growth of your business. You need to be knowledgeable about where to allocate finances and how much.

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Program Management provides a strategic projection on the future capabilities of a project’s ability to bring back more returns. Through this projection, you can invest more in a project even though it’s not performing well at the moment.

4. Sets Out Priorities

All businesses need to set out priorities. Yes, even your small business. Not everything can be worked on at the same time. Therefore, in order to maximize returns, you need to determine your priorities.

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Determine which project needs to be done first and which one is not so urgent. Once you identify this, you will be able to set priorities and direct your energy and resources in the right direction.

5. Analyzing Risks

Well, deciding to start a business is a risk on its own because you are uncertain that you will get back any returns from the venture.

In small business management, you need to be on the lookout for events that could negatively impact your business. Think of events such as fire, floods, theft, and so on.

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These events can quickly set you back or even force you out of business and lose your entire investment.

You, therefore, need to sit back and think of how much damage these events could cause in the event of them occurring. You need to analyze how much time and resources you would need to get your business back up and running again.

You can consider insuring your venture against such risks to enable you to ease the financial burden in case of their occurrence.

6. Helps in Proper Allocation of Manpower and Technology

You will agree that you always want to utilize the most of each resource you have to boost revenue from your small business.

With proper business management, you will be able to maximize the manpower at your disposal and also maximize the use of technology where applicable to ensure that you maximize those returns.

7. Improve Operations

The store where you are served well is the store that you return to most frequently. The same applies to your small business. The good the service, the more customers you are likely to attract.

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Make it a priority to improve the experience of your customers by improving your day–to–day operations. For example, you might need an extra teller or cashier to reduce the amount of time your customer queue to pay for items bought.

This might seem like an extra cost but remember, the idea is to get your customers to keep coming back to you.

8. Maintain Your Focus

Having several projects running at the same time can cause one to quickly lose focus and instead give too much energy and resources in an imbalanced way.

Having a clear business management plan in place will surely help you stay on the course of achieving your ultimate goal.

9. Program Evaluation

Small business management can go a long way if you keep on evaluating your progress. Along the road to success, you need to sit down and evaluate the projects in your business and determine what to move ahead with, what to improve and what is there to drop.

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This ensures that you drop what is not working for the growth of your business and instead focus your effort and resources were necessary to bring your small business to a whole new level.

10. Effective Change Management

You cannot avoid change. Closing your mind to change is refusing to grow. What we are saying here is that change is necessary for the growth of your business.

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Change may come as a result of adopting new technology, the occurrence of a pandemic, or even political instability. Some of these changes can really shake up your small business.

Mastering good business management skills ensure that you are able to manage change as it comes. The change should not bring your business to a close but rather propel you to another level. Don’t be afraid to adopt that new technology or to downsize your business for a while because of a pandemic.

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You might even find yourself venturing into another product because of the availability of its market at the time. You just never know what change handled with positivity can land you on.

11. Team Management

In order to grow your business, you need a dedicated team that will carry your dreams and bring them into reality. Therefore, you will need to identify the set of skills and talents that you need and the role that they will be capable of carrying out efficiently.

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Having a good team with the right skill set may not be enough. Equipping your team with the right tools and a safe place to work goes a long way in motivating your team to be more productive. Always remember that a well-motivated team equals good productivity.

12. Redefine your Governance/ Leadership

Having a good team that lacks proper governance can be very chaotic. In small business management, you need to define the roles and responsibilities of each member of your team. Define the scope of everyone’s role to avoid clashing among your management team. Set out clear channels of escalation in case of complaints and concerns.

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Clear communication channels need to be laid down to avoid confusion among employees and enable them to resolve any arising issues appropriately and, in turn saving on time and resources.

13. Manage Shareholders Communication

Communication among your stakeholders is one important thing that you need to maintain as you run your small business. You need to be very transparent with your shareholders. Good small business management is making sure financial records are open, clear, and accessible.

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Every decision that you make should be clearly laid out to your stakeholders and allow them to advise on areas to improve on, new areas to invest in, and the projects to do away with in order to make your small business a success.

14. Research On Your Competitors

Every small business management wants their business to be ahead of their competitors. You definitely want your business to stand out among your competitors. Why not do some research on them? Know what they are doing better than you and what they aren’t.

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From this information, you will be able to rate yourself and form a basis upon which you can evaluate your own small business and make necessary adjustments to bring your business ahead of your competitors.

15. Review Your Old Performance

Small business management success largely depends on your ability to review your old achievements and failures within your projects. Past mistakes mark out areas that need to be learned from and improved upon. Through these, you get to know what worked and what did not.

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With this information, you can focus more on the strategies that brought you success.


Program management is critical in ensuring that you stay on course to success. It draws a road map for your small business to follow and assists you to manage it more efficiently by ensuring that your priorities are set right.

Your financial resources are distributed accordingly, and that you have a well-equipped team to drive that dream to reality. It ensures that the business progress is monitored closely. Most importantly, it ensures that your small business is geared towards maximizing outputs and minimizing losses.

Program management is probably the key you need to help your small business grow.

About the Author

Eugen Spivak is a multi-award-winning author, business strategist, and a business coach. Eugen is the founder of the Canadian Institute of International Business, an organization focused on a better way to learn business!

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